nitecapp insights
Articles
// Content about design, branding and social media

The Bartender’s Guide to Bigger Tips and a World of Opportunity
Bartending is more than just a job—it’s a craft, a performance, and an entrepreneurial venture wrapped into one. It’s one of the most unique careers in the world, offering a lucrative, in-demand skill set that translates across every country and culture.

The Power of Video in Educating the Gen Z Workforce
In today’s fast-paced, tech-driven world, video has emerged as the dominant medium, shaping not just social media but also the way we educate and train the next generation of workers. With the rise of Gen Z entering the workforce, companies must evolve to meet this cohort's unique learning preferences.

How Investing in Your Team’s Product Knowledge Can Double Your Sales
In the highly competitive world of hospitality, it’s easy to focus on the tangible aspects of running a business—inventory, overheads, and marketing. But there’s an untapped goldmine right in front of you: your frontline staff.

Empowering Frontline Food & Beverage Professionals: The Key to Hospitality Recovery and Growth
The hospitality industry is built on one critical foundation: people. Frontline food and beverage (F&B) professionals—bartenders, servers, chefs, and restaurant managers—are the face of hospitality and play an essential role in creating exceptional guest experiences.

Learn More to Earn More (LM2EM): Nitecapp's Formula for Doubling Sales Through Perfect Product Knowledge
The Learn More to Earn More (LM2EM) principle is based on the idea that by providing hospitality staff with perfect product knowledge—about the food and beverage items they sell—organizations can double their sales over 1-5 years.

A Memorable Night at Field Bar + Bottle Shop in Tacoma
Nestled in Tacoma, Washington, Field Bar and Bottle Shop delivers an intimate and thoughtfully curated experience that merges a cozy atmosphere with an exciting selection of craft drinks and local ingredients.

Maximizing Beverage Sales in Hospitality: Why Beverage Brands Must Empower Frontline Professionals Through Education
Beverage brands rely heavily on bartenders, servers, and other frontline hospitality professionals to represent their products in on-premise accounts, such as bars, restaurants, clubs, and hotels.

Why Nitecapp is the Ultimate Training Tool for Modern Restaurants
In today's fast-paced restaurant industry, staying competitive and ensuring that both front-of-house and back-of-house teams are well-trained has become more critical than ever. The new Nitecapp app is exactly what restaurants need to streamline operations, enhance staff knowledge, and deliver superior guest experiences.

Maximizing On-Premise Sales: The Critical Role of Bartender and Server Education for Beverage Brands
For beverage brands that sell on-premise—whether it's at restaurants, bars, hotels, clubs, or cafes—every dollar of revenue is directly tied to the actions of bartenders and servers.

Discover the Top 8 Bars in Seattle: A Guide for the Discerning Drinker
Seattle, renowned for its coffee culture and stunning natural landscapes, is also home to a thriving bar scene. Whether you're a local or a visitor, the city's diverse selection of bars offers something for everyone.

The Top 5 Breweries in Portland, Maine: A Beer Lover’s Guide
Portland, Maine, is a small city with a big reputation when it comes to craft beer. Known for its picturesque coastal views and vibrant culinary scene, Portland has also become a hub for innovative breweries that produce some of the best beer in the country.

Top 8 Restaurants in Boston: A Culinary Journey Through the City
Boston is a city steeped in history, but its culinary scene is anything but old-fashioned. From cutting-edge fine dining to beloved neighborhood eateries, Boston offers a rich tapestry of flavors that reflect its diverse cultural influences.

Top 7 Hotels in Los Angeles: Luxury, Style, and Unforgettable Experiences
Los Angeles is a city that epitomizes glamour, luxury, and diversity, and its hotel scene is no different. Whether you’re looking for a chic boutique stay, a historic landmark, or a luxurious retreat, LA has something to offer every traveler.

Maximizing Your Earnings as a Bartender or Server: A Whitepaper on the Power of Mastery in Hospitality
Bartenders and servers occupy a truly unique position within the broader landscape of employment. Unlike many jobs where pay is fixed and determined solely by hours worked or tasks completed, bartenders and servers have the remarkable opportunity to influence their earnings based on how effectively they perform their roles.
